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CONTACTER Twinn
Last Friday was a great day in Minneapolis to visit a truly innovative company. 3M have been a byword for innovation since this principle was embedded in the organization by William McKnight in over 50 years of management and leadership of the company.
The technologies on display at their innovation centre were awe-inspiring, including micro-replication, nanotechnology and biotechnology.
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One cornerstone technology that I was more than interested in was Predictive Engineering and Modeling. In this WITNESS simulation models were on display, highlighting the first class work that is done in this area at 3M by Dan Nottestad and Erin Murphy. Our meeting was to discuss new opportunities and explore the new experimenter being unleashed in WITNESS 13 but their past record with truly wide model applicability, experimental rigour and enthusiasm for simulation is a record of success.
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